The simple answer to ‘how to differentiate your brand on social’ is to find a personality and live it through your social media content. The best way to start to identify a suitable personality is to align it with other brands you feel it represents (e.g. if your brand was a car, which make and model would it be?). This Continue Reading
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YouTube now has more than 1 billion users; with that more than a million advertisers are using Google ad platforms; the majority being small businesses. See more YouTube has grown endlessly since it first came in 2005 – and even more so after being bought out by Google. With this, Google has never ceased improving the cash cows look, feel, design, Continue Reading →
If the title of this post nearly caused you to tear your hair out in frustration then don’t worry, you’re not alone. Clickbait has become the scourge of the internet user in recent years, with whole forums and blogs set up to crusade against it. And yet it doesn’t seem to look like it will die off anytime soon.