Orbital Media brings thousands to Sudocrem Ireland

Posted by Hayden Allen-Vercoe on January 16 2012
Filed in Online PR, Orbital Media Press Coverage, Social Media Marketing, Social Networking

Last October, we launched a campaign on behalf of Sudocrem Ireland, with the intention of increasing their presence on social media outlets and to celebrate Sudocrem’s 80th anniversary.

The results were phenomenal.

The campaign was designed to achieve over 6,000 ‘Likes’ on the Sudocrem Ireland’s Facebook page, and all before Christmas. To encourage people to follow the page, Sudocrem generously donated a cash incentive of €10,000 to achieve the goal. All the proceeds would go to the Irish Society for the Prevention of Cruelty to Children (ISPCC), but only if the target was reached.

The target wasn’t just reached - it was shattered!

Through Facebook, twitter and SEO techniques we maximised the exposure of the Facebook site; consequently setting the taper on an explosively fast growth in social media presence, hitting 3,000 over the quota two weeks before the target date.

Furthermore, we worked in tandem with Sudocrem representatives to ensure that the complex demands of clinical guidelines were legally fulfilled.

Another Orbital Media success story. Please get in touch with us, one of the UK’s Leading Social Media Marketing companies.