Blog Content and Management

It’s safe to say that most of us are starting to appreciate the true power of blogging as an online marketing medium. However the biggest issue is time and resource in effectively running it. It’s very easy to run out of writing steam early and for the blog to become a burden on your mind.

Universal McCann recently reported that 77% of all active internet users regularly read blogs – that’s a whole lot of traffic you could be tapping into!

Blogs offer prominent search engine positioning, increased long term traffic and are considered by many to be the number one organic SEO tool.

We will help you develop your blog, produce optimised and engaging content and ultimately increase the opportunity for growing your brand online.

What will Orbital Media do?

We can design, develop and integrate a blog into your home site. The blog would be managed by us on a regular basis to ensure fresh content is added, giving people a reason to return.

Why do you need a blog?

An integrated blog is one of the most powerful tools for improving your core site search engine optimisation, driving traffic, brand awareness, loyalty, managing your online reputation and improving the opportunity for online sales.

What results can be expected?

• Traffic growth: A blog will help grow traffic by 10% – 20% per month
• SEO improvements: Improved positioning within search engines
• Inbound link growth: Improved deep linking from quality blogs
• Growth in keywords targeted: Blog articles will target “long tail” keywords that have a high probability of converting into sales
• A central resource: The blog will allow for your brand to share news from a centrally managed platform