Social Media SEO

With the recent launch of Google’s ‘Caffeine’ algorithm, social media and real time information has been given far more prominence across the major search engines. In addition to this, Google’s more recent ‘Mayday’ indexing update means that longer, more specific search phrases (long tail keywords) are being given far more prominence in natural search.
Both of these changes signal the growing importance of social media and the changing way we are consuming information.

What will Orbital Media do?

We help you identify your target keywords and phrases and then develop a strategy as to how we will target these using your blog, social networks and online PR. We then build valuable links over a period of time from popular, on topic web sites.

Why do you need search engine marketing services?

Google alone accounts for over 400 million search enquiries per day (Wikipedia)… that’s a whole lot of traffic! Keyword trending is also pointing towards web users typing in more specific key phrases to achieve a more specific result. Taking these two elements into consideration, the opportunity for all businesses to massively increase their organic web traffic are very achievable.

What results can be expected?

• More prominence in search engines: We’re constantly adjusting our search engine optimisation strategies to align with Google’s indexing announcements. This ensures you are always given prominence in searches
• More permanency in search engines: From experience, our search optimisation strategies give you a permanent foothold within prominent search engine rankings
• More traffic = more sales: Simply put, if you drive more organic traffic to your website you will generate more sales. It’s a numbers game after all.
• Reduction of PPC cost: Our ‘organic’ search optimisation strategies have been proven to reduce the need for costly Pay Per Click (PPC) budgets. Couple this with the fact we generate you permanency on search engines and you have a ‘no brainer’.