Blogging within the Orbital Media Network has a number of benefits which include:
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This can depend on a vast number of factors like, frequency of posting, quality of posting, originality of content, style of writing, keyword usage, online promotion, competition in your niche etc etc.
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There is some debate over the optimum length for a blog post. However, a tried and tested combination includes a mix of short, punchy posts and longer more analytical posts. Attention spans tend to run short online, therefore it’s important to grab your readers attention and impart information quickly.
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The key to a successful blog is regular quality content. Writing 10 posts a day in the first few months and then none at all in the following few months is a common mistake. Why?
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Here is a really quick guide to driving more traffic to your blog, some ideas are obvious and some not so. It’s amazing just how many bloggers don’t employ the basics!
1 – Define a consistent style of writing and add some personality to it! Communities want the feeling of belonging and they will do this if you are consistent with your language, reviews and opinions. Don’t forget to make posts interesting. Just cutting and pasting someone else’s article is a big no-no. Inject some humor.
2 – Keywords in titles. This is so key to getting picked up by Google. Decide on the title once you have written the article and ensure that there is at least 1 key word in it. Also, think of yourself as the editor in chief of The Times, and think about how he/she would title the article – grab the audience by the balls!
3 – Keywords in text. Don’t go over the top with your keywords. A few well placed keywords in a sentence is all you need.
4 – Label images. You can actually double your traffic by labeling your imagery well. Yes the people finding your site through an image search will only be interested in finding the picture they want, BUT if you have the right ad programs then it’s a numbers game when it comes to making £.
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