Simple explanation of social media marketing

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If you’re confused about social media marketing, this video might help.

How to make a viral ‘go viral’ – 8 key rules

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Ever wandered what makes a viral ‘viral’?

Well, start by taking a look at the best virals on the web and they have a number of things in common. FACT: The best virals normally just happen and are not planned and also resonate with your target audience.

The list below highlights 8 key things that have attributed to the success of a winning viral:

1 – Get your market right. It’s obvious, but don’t go promoting a viral about politics to a youth audience. Understand their sociological and behavioural patterns and keep it to their taste!

2 – Don’t try too hard. There’s nothing worse than forced humour… it’s real ugly! Don’t try to ‘get down with the kids’ if your brand really isn’t, it could actually harm your brand. That means NO cheesy lines… just keep it clever!

3 – Plan your seeding. Do you know which blogs and sites your demographic frequent? If not, then get a grip man! It’s critically important to encourage these sites to showcase your video… bloggers especially can either make or break a viral. Remember to give 24 hr exclusives to the top 2-3 sites if possible.

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